This certificate program teaches students to deliver maximum value to their meeting and event clients, no matter their budget. The curriculum focuses not only on planning and menu writing, but also essential process and procedures, including costing menus, safety, staffing, and negotiation techniques. Students will graduate MEC with knowledge and skills needed to satisfy both the pickiest guests and the most cost-conscious managers and clients.
This program is worth 45 CPCE contact hours toward the initial certification or recertification application for the CPCE designation. The CPCE Certified Professional in Catering and Events is offered by the National Association for Catering and Events (NACE).
This course is personally developed and based on a textbook by Patti Shock CPCE CHT. Ms. Shock is recognized as one of the most influential people in meetings and catering. Among the dozen plus awards she has received, the list includes outstanding leadership and achievement awards from IAEE, PCMA, NACE and induction into the Hall of Leaders of the EIC.
Key Program Topics
Topics covered include: meal and beverage functions, room sets/layouts, SMERF market, deep markets, service contractors, contracts, on- and off-premise catering, staffing, low and high budget events, audio-visual, negotiation techniques, banquet event orders, beverage package plans, outdoor events, shallow markets, cost saving techniques, liability, insurance, and green events.
Why should I take Meeting & Event Catering?
Food and beverage is often the single biggest line item for any event, but is also the one element that most people remember, good or bad. A love of food is a requisite for the program, but so too is a commitment to making guests happy; the instructors will take your foodie bonafides and add knowledge and specific skills that will allow you to delight hundreds instead of a few. This program will complement any other TISOH offering, but is especially useful for those going into conferences, events, and weddings.